While we’ve been tracking the 2024 colors of the year for quite some time now, it’s recently come to our attention that there’s another design category worth keeping an eye on for the year ahead: pattern.
Unique, funky, and bold patterns are having a big moment in interiors. Many designers are saying goodbye to stark minimalism and reverting to retro, citing toile, embroidery, and florals as patterns they're looking forward to using in 2024.
We turned to a few of our favorite designers and design pros for their insights, and here’s what they had to say.
Most design pros agree: minimalism is taking a backseat in 2024. As interior designer Jay Jeffers notes, this year is all about embracing more.
“More color, more pattern, and more personality,” he says. “Mixing and matching different patterns is a perfect avenue for unleashing creativity.”
Stephanie Hoey Interiors
According to Marie Joh, head of merchandising for The Six Bells, this year is the time for breathing new life into old classics.
Some of her favorite modern interpretations for 2024 include a lot of toile, quilted prints and patterns, and floral vine patterns on everything from wallpaper to pajamas.
Jeffers agrees, noting we’ll continue to see florals and geometric patterns this year, often layered and in richer hues.
“Watercolor-inspired patterns are also pretty timeless, as evidenced by my own San Francisco home,” he says.
Design by Andi Morse Design / Photo by Heidi Harris
One great way to freshen up an old classic is to adjust the scale, says designer Benji Lewis.
“For the adventurous, large-scale patterns work brilliantly—a floral and a damask for example, as long as you offset things by using contrasting textures,” he says.
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